Using the BLUEPRINT® and SCIPAB® -- Creating Clear and Compelling Communications

Using the Mandel Communications proprietary BLUEPRINT® and SCIPAB®  methodologies, Mandel's expert coaches regularly help individuals and teams create mission-critical presentation and conversation content for easy listener comprehension and maximum positive impact.  

The BLUEPRINT® is a uniquely powerful, effective, and time-efficient "listener-centric" communications content development tool.  The SCIPAB® model structures content for maximum understanding and "buy-in" by the listener.

The entire process can be learned and mastered by clients in a very short period of time.

The Mandel BLUEPRINT® and SCIPAB® produce a "story flow" for presentations that makes them clearer, more concise, and more compelling -- the type of presentation content and flow that move people to positive action. 

Mandel also helps clients add tactical frontline “use-ability” to their strategic corporate messages, such as the CEO’s vision, Marketing’s current initiatives, and/or PR's latest positioning.  Too often, such high-level messages are not used by managers and professionals because the content is perceived by them as unsuitable for use in a frontline role.

This important use-ability work by Mandel helps clients make strategic, high-level messages "actionable" down through the organization. 

We help create the type of communication content organization and conversational flow that enables employees and managers at all levels to "own" and use strategic messaging naturally, regularly, and effectively -- both inside the organization and in the marketplace.

Contact us for more information.

Call 1-800-262-6335 (U.S.) or Click to contact Mandel Communications by email.

Mission-Critical Content Development Consulting | Mandel Communications