Solutions for All Targeted Audiences
Many companies are finding that "selling higher" has become a business imperative. Without achieving that major move up, they face increasing commoditization at their traditional buyer levels. Getting to higher level decision makers and economic buyers is no longer optional.
That move up, of course, is far easier said than done. Few can accomplish it without specialized skill development.
Learn to differentiate yourself by skillfully weaving the epic power of two-minute storytelling into your presentations and conversations. Use short and vivid stories to bring your solution to life in the minds and imaginations of the decision makers.
Stand out, differentiate, and make yourself and your solution memorable with the skillful creation, placement, and delivery of stories. Those skills can make a world of difference in the success of your sales interactions.
Mandel Communications is pleased to offer its clients a series of conversation skills programs, designed for Sales, Marketing, and Sales Enablement professionals.
Sales and marketing individuals and teams frequently use visual storytelling to spark interactive dialog with their customers and prospects on a specific issue, whether using a whiteboard in a customer's meeting room or office, a flipchart, or the back of a napkin. Critical to effective visual storytelling is the ability to lead engaging conversations and demonstrate executive presence while in an interactive environment.
SEs play a mission-critial role in technology-focused organizations. Because of the technical talent and skill they contribute to the customers' success, SE relationships with customers can often be stronger than anyone else from your company is able to create.
This training workshop was specifically designed with and for Systems Engineers to maximize the personal positive impact that they can achieve with their customers and for their own organization.
Contracting professionals rightly take pride in the value they can contribute to their organizations, but often feel that others fail to fully appreciate their role or value their expertise. Too often, your involvement comes too late or is too limited for the business to take full advantage of your knowledge and capabilities.
When attempting to get the attention and respect of others - particularly in these times of short attention spans and increased complexity - what you say and how you say it can make all the difference.
When you’re evaluating someone’s ideas, solutions, or recommendations, don’t you need, most of all, to trust them?
Whether it’s a salesperson, a partner, a vendor, or a colleague, don’t you want to know that he or she:
For the same reasons, your own professionals need to display those same attributes if they are to interact in ways that will gain the trust of others. Fortunately, those attributes are based on skills that can be taught.
Project Managers regularly engage in high-stakes conversations and presentations where they must effectively help project stakeholders see the big picture and persuade them to take action.
Expectations are very high. Executives expect presentations made to them to be crisp, clear, and credible, with the content precisely centered on their needs.
They also expect the presenter to display a strong executive presence -- whether the presenter is actually an executive or not!
World-class products, services and solutions deserve world-class sales presentations.
In this two day training and coaching workshop, sales professionals and sales managers become far more impressive presenters, who stand out from the crowd -- presenters who are customer-centric, clear, credible, convincing, and compelling -- truly world-class!
When a presenter's content is technically dense or highly complicated, audience attention can wander and understanding can evaporate. In this two day training workshop, technical professionals learn how to hold an audience's interest and ensure comprehension of data that may otherwise be considered "dry" or "too technical." This training builds the skills needed to effectively present technical or data-rich information to both technical and non-technical audiences with clarity, confidence, and credibility.
Every business presentation is a “moment of truth”
The ultimate success of your best ideas and hard work is often determined by your ability to present to and influence your audience.
Too many deals are lost, recommendations bypassed and ideas ignored simply because the presenter was not able to create engaging high-value messages and communicate them with credibility.
When your moment arrives, be ready to: Be Understood. Communicate Value. Build Trust.
Creating Clear and Compelling Messages is a highly interactive, 2 ½-hour virtual workshop, followed by a skills-building lab, designed to teach participants how to create powerful content with a listener-centered story flow to get the results they want in their key conversations and presentations.
Finalist presentations –- also known as finalist meetings, team interviews, bid interviews, orals, or “bake-offs” –- are among the highest stakes communication situations in business.
Weeks, months, and even years of sales efforts, RFPs, proposals, and re-proposals are weeded down by the buyers into a final short list of competitors. Each of these competitors then must deliver a formal, final presentation to the buyers before a decision is made on which company will win the business.
As the world leader in finalist presentation preparation and delivery, Mandel Communications has identified the key areas of best practices that drive huge competitive advantage when the outcome is “all-or-nothing."
Learn to differentiate yourself by skillfully weaving the epic power of two-minute storytelling into your presentations, conversations, and meetings. Use short and vivid stories to bring your content to life in the minds and imaginations of listeners and decision makers.
Make your communications more interesting, persuasive and memorable with skillful creation, placement and delivery of short, relevant stories.
Executives regularly have high-stakes, mission-critical presentation demands placed on them.
They must be able to formally and informally communicate their organization's vision, values, direction, decisions, expectations, and performance results with credibility and personal power.
Mandel's personalized executive training and coaching help executives deliver their messages compellingly, no matter if they were great or poor speakers to start.
Strong spoken communication skills play a pivotal role in executive effectiveness.
This expert, one-on-one coaching can address any or all of the skill sets needed by an executive to conceptualize, organize, and present strategic and tactical information, direction, and vision in uncommonly effective ways.
This two-day Mandel training workshop builds the skills required by subject matter experts, managers and executives to create and deliver truly world-class, customer-centric presentations in Briefing Center environments.
Most briefing programs have a pool of speakers with excellent technical expertise who are able to deliver linear, slide-driven presentations.
The best presenters, however, also have the ability to flex between their prepared presentation and an interactive discussion with the customer. They observe the customer’s verbal and nonverbal cues, adapt their content “in the moment” to those cues, and add valuable insights that are of particular interest to a specific group of visitors.
As a result of this two-day Mandel training workshop, Briefing Program Managers become far more comfortable, confident and capable being "up front" in briefings and in other communications settings.
EBC managers who become more engaging, clear, concise and interactive with groups will create more customer-centric briefing environments, build credibility with external customers and gain influence with their internal sales teams.
To ensure the most positive outcomes from high-stakes communications events, Mandel provides expert coaching for individuals and teams to help them develop outstanding content and exceptionally strong delivery for key executive speeches, user/customer conferences, marketing events and sales presentations.
Using the Mandel Communications proprietary BLUEPRINT® and SCIPAB® methodologies, Mandel's expert coaches regularly help individuals and teams create mission-critical presentation and conversation content for easy comprehension and maximum positive impact.
The BLUEPRINT® is a uniquely powerful, effective, and time-efficient "listener-centric" content development tool.
The entire process can be learned and mastered by clients in a very short period of time.
As more and more organizations seek to cut costs and boost productivity, the number of virtual meetings is exploding worldwide. Unfortunately, virtual meetings do not automatically make meetings more efficient—or their results more productive. What they often create instead is a new set of problems.
This is a unique, highly-interactive virtual workshop that will prepare you to lead extremely engaging and productive virtual meetings. The workshop teaches the new skills needed to lead virtual meetings successfully based on the realities of v-meeting environments and human nature.
With the advantage of Mandel’s SITUATION – COMPLICATION – IMPLICATION – POSITION – ACTION – BENEFIT® methodology, you can quickly plan your communication content so it flows naturally, clearly reflects your listeners’ real world experience, and connects powerfully with their personal “care-abouts” and self interests.
