Skills Training for Briefing Programs

Briefing Programs are powerful aids to achieving world-class sales success and customer satisfaction. Customer briefings are some of the highest stakes venues for executive and technical presentations to customers.

Mandel has studied and observed briefing success factors in depth. Based on first-hand knowledge of the briefing environment, we provide extraordinary customized training support for the executives and professionals who deliver customer briefing presentations and for briefing managers.

Mandel Communications is honored to be an active member of The Association of Briefing Program Managers (ABPM).

High-Stakes Presentation and Conversation Skills

Learn to differentiate yourself by skillfully weaving the epic power of two-minute storytelling into your presentations, conversations, and meetings. Use short and vivid stories to bring your content to life in the minds and imaginations of listeners and decision makers. 

Make your communications more interesting, persuasive and memorable with skillful creation, placement and delivery of short, relevant stories.

This two-day Mandel training workshop builds the skills required by subject matter experts, managers and executives to create and deliver truly world-class, customer-centric presentations in Briefing Center environments.

Most briefing programs have a pool of speakers with excellent technical expertise who are able to deliver linear, slide-driven presentations. 

The best presenters, however, also have the ability to flex between their prepared presentation and an interactive discussion with the customer. They observe the customer’s verbal and nonverbal cues, adapt their content “in the moment” to those cues, and add valuable insights that are of particular interest to a specific group of visitors.

As a result of this two-day Mandel training workshop, Briefing Program Managers become far more comfortable, confident and capable being "up front" in briefings and in other communications settings.

EBC managers who become more engaging, clear, concise and interactive with groups will create more customer-centric briefing environments, build credibility with external customers and gain influence with their internal sales teams.

To ensure the most positive outcomes from high-stakes communications events, Mandel provides expert coaching for individuals and teams to help them develop outstanding content and exceptionally strong delivery for key executive speeches, user/customer conferences, marketing events and sales presentations.

Using the Mandel Communications proprietary BLUEPRINT® and SCIPAB® methodologies, Mandel's expert coaches regularly help individuals and teams create mission-critical presentation and conversation content for easy comprehension and maximum positive impact.

The BLUEPRINT® is a uniquely powerful, effective, and time-efficient "listener-centric" content development tool.

The entire process can be learned and mastered by clients in a very short period of time.

As more and more organizations seek to cut costs and boost productivity, the number of virtual meetings is exploding worldwide.  Unfortunately, virtual meetings do not automatically make meetings more efficient—or their results more productive. What they often create instead is a new set of problems.

This is a unique, highly-interactive virtual workshop that will prepare you to lead extremely engaging and productive virtual meetings. The workshop teaches the new skills needed to lead virtual meetings successfully based on the realities of v-meeting environments and human nature.