INSIGHTS

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Your company, like most, probably invests in sales training that helps team members become more consultative, insight-driven, assertive, and challenging in their approach. But, none of that training addresses a leading cause of pipeline mortality. This week, find out what could be causing your sales opportunities to die prematurely and what you can do about it.
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I walked away from last month’s Association of Briefing Program Managers (ABPM) annual spring conference more convinced than ever that customer intimacy is the key to customer loyalty. Let me explain why, and also what you can do to build longer-lasting, more satisfying relationships with your customers.
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