“The true scarce commodity [of the near future] will be human attention.”
—Satya Nadella, CEO, Microsoft
Feeling distracted lately?You’re not alone. Most of the people you work with — including those co-workers and customers who need to hear your message — are distracted as well.
Consider the sobering stats below.
- 8 seconds: the average attention span today, down 50% from the year 20001
- 70 percent: the percentage of American employees who are either “not engaged” or “actively disengaged from their work”2
- 47 percent: the amount of time people now spend thinking about something other than what they are currently doing1
This is a huge, hidden, and costly problem. Why? Because your company’s success is a function of its best ideas being turned into profitable products, projects, and customer relationships.
Yet it’s increasingly difficult for your key people — executives, sales professionals, project managers, team leaders, and engineers — to break through the distraction and capture attention for those ideas.
Here’s the bottom line: in today’s “high-distraction” environment, having a great business idea isn’t enough. You must also present it in a way that GRABS and KEEPS audience attention. It boils down to whether you can accomplish three things quickly:
- Make your ideas understood.
- Connect those ideas to the valued “care-abouts” of the other party.
- Build confidence that you are a trustworthy source of information and recommendations.
In short, it’s about becoming a more credible and compelling messenger of important, innovative ideas.
Want to learn more? Download: Credible Messaging: The Missing Driver of Business Performance.
Gratitude. Appreciation. Recognition. It makes you feel good. This week in the US, many will pause for a day or two to give thanks and show appreciation for the things and people we care about most. It’s no secret how appreciation benefits the person getting it—but did you know it benefits the person giving it just as much? Discover why recognition is such a powerful tool for improving relationships and wellbeing in life—and at work. Learn how to (and how NOT to) express your appreciation to others.
People in communities across the globe are adjusting to communicating while wearing masks. As we’re all experiencing, masks present both verbal and non-verbal communication challenges.Given this, we’ve prepared 5 tips for effective communications while wearing a mask, and compiled several insightful articles from leading publications on additional best practices.
If your 2020 user conference plans were impacted by the pandemic, you’re not alone. And if, like many, you’ve chosen to move forward by converting to a virtual conference, you’ll be relying more than ever on your speakers’ skills. Share these 8 tips with your virtual conference speakers to help them prepare to impress.
It happened fast. One day you were meeting with your colleagues at the office. The next day you and everyone you work with are working in remote isolation from home. Whether you’re new to working remotely or an experienced veteran, we all need to raise our virtual collaboration game to not only make this new reality work, but to make it work really well. Read on to discover seven practical, high impact tactics you can implement right now to ensure the success of your virtual meetings.
Customers coming to a user conference aren’t there for the fanfare, they’re there for the expertise. If you’re an expert speaking at a user conference, you’re highly knowledgeable and passionate about your topic, but you might not be an expert at speaking in front of an audience. Here are five practical tips that you can implement right away for any upcoming speaking event.
Learn how making a few smart, yet simple, changes to your email can improve your odds of quickly getting the response you need.
Read the blog and learn how to make your next team offsite your most productive yet.
TED Talks have become a go-to example for how to give an engaging presentation from the big stage. They can be informative, inspiring, and often incredibly entertaining. But is the TED Talk format right for a business presentation delivered in a conference room? Probably not — but the skills used by TED Talk presenters definitely are!
Learn how to identify what goes into a successful TED Talk and how to make those skills work for you in your everyday business presentations.
Learn Mandel’s 3-step model for skillfully responding — not reacting — to tough questions with confidence and ease.
You know your scientists, engineers, and technology experts are the best around. They're proven innovators and solution providers within your organization. Why, then, is presenting to a business audience such a common challenge for technical professionals?
Learn 11 tactics your technical team can use right now to make them more effective and influential communicators for any business decision maker.
- Top Virtual Communication Mistakes – and How to Overcome Them in 2021!
- Tell a Story. Close a Deal. Even on Zoom.
- Throwback: Why Appreciation Matters in Life and at Work
- Tips for Communicating Effectively While Wearing a Mask
- Five Tips From a Virtual Meeting Producer
- How to Lead Hybrid Meetings: 5 Tips for Success
- What are the Four Listening Styles?
- How To Develop Listening Intelligence In Your Organization
- Mandel Launches Neuroscience-Based Listening Solution, The Listening Edge™
- Hosting a Virtual User Conference? Prepare Your Speakers to Succeed