Whether you know it or not, you have a personal brand—it's the way others see you. And it's critical to your ability to be a successful leader. Too often, though, people don't know how others really see them. Do you? Find out what the four elements of a personal brand are and try a simple exercise to help you uncover, take control of, and strengthen your personal brand in and outside of work.

Are your presentations memorable? You may be shocked by how little your audience retains over time. Everyone is overwhelmed by information all day long. Emails, messages, texts, phone calls, meetings, to do lists—and it all competes for space in our brains. So how can you make your presentations stick? How do you make your message memorable? Here are 3 simple tips.