Kathleen currently serves as an advisor to the Mandel Leadership Team, consulting on training services and special projects related to marketing and solution design. In her previous role as Vice President, Global Training Services, Kathleen was responsible for identifying, developing, and supporting Mandel’s team of trainers and coaches around the world. She also developed and deployed Mandel’s world-class trainer certification process, and played a significant role in the design and implementation of Mandel’s highly successful virtual solutions.
Kathleen has been an active member of the Association of Briefing Program Managers, and a frequent speaker at client and industry events. Her passion and purpose is to inspire confidence in emerging leaders by providing them with the skills they need to clearly communicate, influence, and collaborate with colleagues and clients across the globe.
What does it take to transform smart and skilled subject matter experts into world-class communicators? Consistent practice and application of these three principles. Read the blog to learn what they are. With training and persistence, anyone can become a world-class communicator—someone who is able to move ideas, decisions, projects, relationships, and businesses forward.
Often when technical subject matter experts present to customers, they're so passionate about their work that they forget to filter the info they present through the “Why should the customer care?” lens. As a result, customers walk away feeling confused as to what the solution was or how it could benefit them. To successfully influence customer decision-making, assume the role of discussion leader, not data dumper. To help you, here are 3 things the best discussion leaders do exceptionally well.
Years ago, I had the chance to be coached by a well-respected professional in my field. At the end of the day, I sat poised with pen in hand to capture his wise counsel. Then, he simply said: “Just say less!” In the years since, I've come to fully realize the value of this advice. But, good advice that's simply stated isn't always simple to implement. Which is why I want to offer three suggestions to help you, as you strive to just say less.
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